Quality at Work in Research and Development

Format: Hardcover

Language: English

Format: PDF / Kindle / ePub

Size: 13.44 MB

Downloadable formats: PDF

Study buying habits, test new concepts, measure brand awareness, or assess your market size. The Chartered Institute of Marketing defines it as “the management process responsible for identifying, anticipating and satisfying customer requirements profitably." Second, even if there is a sufficient number of interviewers for follow-ups, a larger number of interviewers may result in a less uniform interview process. All 'lower-levels' of staff in large organizations (i.e., below senior or executive management) should be instructed not to talk to media representatives/journalists, and to refer enquiries and requests for interviews, etc., to an established properly authorised person or department in the organization.

Pages: 160

Publisher: Quality Resources (May 1992)

ISBN: 0527916552

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