Opportunity Knocks: Using PR

Format: Paperback

Language: English

Format: PDF / Kindle / ePub

Size: 9.35 MB

Downloadable formats: PDF

Publicity – Publicity is generally free in nature and the organization does not generally pay for publicity. A small business owner can locate reputable public relations firms through the Small Business Administration, the Public Relations Society of America, the trade press for their industry, or the recommendations of fellow business people or local news people. Plan your publicity efforts just as carefully as you plan the rest of your business.

Pages: 184

Publisher: CRC Press (January 15, 1989)

ISBN: 080197884X

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